Paramount Footage is the most recent studio to slash the 90-day theatrical launch window. ViacomCBS not too long ago introduced that the movies releasing with the studio will now arrive on Paramount+ after 45 days in theatres. The studio’s upcoming releases embrace Tom Cruise’s Mission: Unattainable 7 and Emily Blunt’s A Quiet Place Half II.
The announcement made on Wednesday (February 24) got here after different studios like Common Footage and Warner Bros. reached related agreements with theatre chains within the US. Warner Bros.’ Warner Media has additionally opted for a hybrid launch for its upcoming platform HBO Max, which is able to stream movies alongside theatrical releases.
Coming again to Paramount, the studio in 2020 needed to sacrifice on theatrical releases and opted to promote movies’ streaming rights to companies like Netflix and Amazon. Whereas The Trial of the Chicago 7 is presently out there on Netflix, Coming 2 America might be discovered on Amazon Prime Video.
Nevertheless, upcoming releases together with Mission: Unattainable 7, A Quiet Place Half II, Prime Gun: Maverick and others are scheduled for theatrical releases, and can premiere on Paramount+, sooner than anticipated.
Reviews have revealed that the announcement was made because the studio is beneath stress to launch new content material to the most recent streaming platform. Just like Netflix, Hulu, Disney+, Apple TV+ and HBO Max, Paramount+ can even have a collection of acquired tiles.
Paramount has struck a take care of EPIX and can add releases from different studios to their platform as effectively. In line with experiences, new initiatives like Paranormal Exercise reboot and a brand new Pet Sematary origin story is being produced to be launched solely on the OTT platform.
Paramount+ is all set to be launched on March 4, 2021. It’s unclear if the streaming platform might be out there in India, on the identical date.